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AOTC: focus on quality tourism, the only one that can ensure the protection of the territory.

AOTC: focus on quality tourism, the only one that can ensure the protection of the territory.

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The summer season is upon us and the accommodation of Castiglion Fiorentino are pulled to shine. Flowered balconies and windows wide open waiting for the many tourists who annually enliven the summer season. The Province of Arezzo has provided the first data on tourist flows of 2013 and ValdiChiana are decidedly flattering. In the first 9 months of last year, both the arrivals and the attendance increased by more than 10 percentage points. It speaks, in fact, almost 35 thousand arrivals and more than 122 thousand visitors.A given that encourages the experts to look forward with confidence and determination. “Strike while the iron when it is hot,” goes the old saying, that way you have to join forces to promote the scenic, cultural and food and wine of the Chiana Valley and especially of Castiglion Fiorentino. “It ‘s crucial to program a proper development of sustainable tourism – said the Association of Tour Operators Castiglion Fiorentino – and to do that you need to implement a new policy that points on a quality tourism, the only one that can ensure the protection of’ whole territory. ”  In a recent interview the well-known financial newspaper “Il Sole 24 ore” also Giulia Maria Mozzoni Crespi, President of the FAI, encourages public bodies to implement all the strategies to get out of the tourism “hit and run” or even, as pointed out the same AOTC, from the Low Cost. The low-cost tourism is not feasible in our territories and not economical for anyone, except for those who plays the role of the organizers. Until now, the secret of the success of tourism in the Valdichiana or zones similar to landscape architecture is to be sought in the high quality of services provided. “Whoever comes in our beautiful valley – says the Association – is a visitor noticed, prepared, aware of what it can offer a stay in our countries.  You certainly do not want a holiday packed with hit and run by groups of tourists in search of souvenirs-casts thoughts. Those who choose Castiglion Fiorentino want to rediscover the flavors of yesteryear surrounded by breathtaking scenery. Want to relive the life of traditions and sensory experiences. “Tourism can become one of the drivers for economic development both locally and nationally. And it is for this reason that we must protect and support it with appropriate policies that enhance the beautiful, historic, environmental, food and wine of the region. Only with a quality tourism Castiglion Fiorentino and the whole Valdichiana will strengthen consumer confidence.

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